During my time as COO at the Haas School of Business, I initiated a communication with staff called the Monthly 3-Bullet Point Update. Each month, I sent out 3 short bullet points containing the most important information for staff to know. The total length of the update was no more than a ½ page and would take less than 2 minutes to read. It became a well -read communication. My three lessons to pass along to you in the format of the monthly 3-bullet update are:
This is our monthly 3-bullet update.
- Communication is in the eye of the recipient, not the sender. If you create a communication that isn’t widely read (or viewed), then you haven’t achieved your goal of sharing information.
- Force yourself to be brief. It is a skill that takes practice. If you keep editing with the goal of brevity, you will get there.
- Hyperlinks are your friend. If someone wants more information, provide the opportunity for further exploration. In all cases, the primary bullet point should contain the essential information.
Until next month…